This website covers knowledge management, personal effectiveness, theory of constraints, amongst other topics. Opinions expressed here are strictly those of the owner, Jack Vinson, and those of the commenters.

Dark Blogs Case Study 01

Suw Charman has released the first "Dark Blogs" case study: Dark Blogs Case Study 01 - A European Pharmaceutical Group

I'm pleased to announce the arrival of the first Dark Blogs case study, examining the use of Traction's TeamPage enterprise weblog software for a competitive intelligence project within a large European pharmaceutical group. The case study examines the reasons why blogs where chosen, project planning, implementation, integration with other business systems, editorial process, launch and promotion, training and adoption.

[from executive summary] This case study examines how a European pharmaceutical group used Traction Software's TeamPage enterprise weblog software to create a competitive intelligence (CI) knowledge base to replace previous platforms such as Lotus Notes databases and static websites.

It is great to see this case study of blogging within a large (pharmaceutical) company.  And competitive intelligence seems to be a good place to start, as the group of people doing the leg work need to share information with one another quickly and easily.

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