This website covers knowledge management, personal effectiveness, theory of constraints, amongst other topics. Opinions expressed here are strictly those of the owner, Jack Vinson, and those of the commenters.

Corporate blogging for KM

Richard MacManus is thinking about Internal Corporate Blogging in a thoughtful entry that contains:

Nevertheless, corporate blogging has potential. I forsee weblogging and wiki technologies will be most useful in enabling bottom-up Knowledge Management in my company - via our Intranet.

Looking around the Web, it's quite hard to find practical information on using weblog technology in a corporate setting. What I have found so far seems to be mostly related to using weblogs as an external marketing tool. For example, Dina Mehta pointed to a Microsoft Marketing manager who uses blogging to converse with his customers. That's great, but external blogging isn't suitable for the place I work for. You really need to have a significant proportion of customers/clients who are both tech-savvy and motivated to use the Web regularly, in order to achieve anything with external blogging. So the internal Intranet is where I must focus my attention.
[via John Porcaro]

Several technology prognosticators have said 2004 is a year that blogging may break within the corporation. It will be interesting to see - and maybe participate - in what happens.

I like the idea that blogs can extend the coffee pot / lunchroom conversations and take the conversations out of endless rounds of email. There are opportunities in projects, like MacManus discusses. Basically, there as many ways to blog internal to a corporation as there are out here in the blogosphere.

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